At the Heart of Every Fortune is a System -

Map In Motion® is about Systems

Our Technology - Overview

The information age now demands much more from the minds of entrepreneurs, organizations, and enterprises. They need a more efficient and effective information system to manage everything at once (EAO) - projects, business, and life.

At the center of Map In Motion® Technology is organization. Oranization leads to innovation. We provide order and structure to imagination and ideas. You could say our system harnesses energy (mental, physical, organizational, etc.) and directs it to a specific purpose. That's important.

We defined 3-systems for organizing information. 1.) Outcomes 2.) Mapping 3.)Media. Scroll down to learn more.

1.) Outcomes

The first aspect of Map In Motion® Technology is information architecture. That is, we organize, package, and deliver information - better. We've developed a specific blend of information architecture we call Outcome Oriented Technology (OOT). OOT is a superset of the organization and structure found in the programming world of Object Oriented Programming (OOP) - the foundation of modern programming. We believe just organizing objects wasn't enough. By defining objects with the "intent" (i.e. the outcome), a new level of performance can be achieved.

With OOT, we architect groups of information in to classes and methods as OOP. Except, we encapsulate the information with the elusive ingredient that makes or breaks the situation - the "Outcome". The outcome layer defines the result - precisely. The outcome is now longer separate from the information - it's inclusive. In this way, the classes and methods have to comply with the outcome. By defining the outcome so that the result is inherently defined throughout the process, the information and communication problems are improves and often solved.

More information about Outcome Orientated Technology is available under NDA.

2.) Mapping

A map is the visual arrangement of elements. Maps are generally static. To us, static maps have their place but they don't always tell us the complete story or give directions. We wanted more. We are inspired to bring maps to life (the motion). We call maps that are dynamic a "map in motion". Dynamic mapping used to be a pipe dream. However, with the advent of powerful computers, databases, and connectivity, we believe dynamic mapping is ready for the masses.

Click here for an introduction to our maps in motion

3.) Media -> HyperMedia

We believe in more than just plain media or even multimedia. Ultimately we believe in the blend of hypertext and multimedia - hence "HyperMedia". The hypertext (HTML) phenomenon has evolved to an animation experience but will soon reach a video experience for the masses. Our role is to help companies organize, package, and deliver information in the richest and most emotionally impactful medium as possible.

Our Technology Deployment

You'll find Map In Motion® technologies throughout the Motion Family of companies, clients, and licensees. You'll find OOT, Map In Motion®, and HyperMedia Technologies integrated in everything we do. For more, see our studio, marketing, and internet companies.

StudioInMotion Motion Marketing Motion Networks